Recently uncovered cassette tape recordings of the 1989 Computer Game Developers Conference reveal how much has changed in the games industry in the last 40 years, as well as how much has stayed the same. Decades ago, Origin Systems’ Robert Garriott was already worried about the PC gaming market being oversaturated, even when a mere fraction of today’s game volume was releasing every year. And nostalgia’s pull was seemingly just as powerful in 1989 as it is in 2026, as one of the panels at the conference, titled The Golden Days of Computer Games, was asking attendees to “Return with us to the thrilling days of yesteryear (about 10 years ago).”
Steve Cartwright, an early Activision employee whose design credits include games like Seaquest and Aliens: The Computer Game, talked about getting his start in the industry in the early 1980s thanks to Activision co-founder David Crane. While the first half of the anecdote feels completely foreign today, I have a feeling the last line will hit home for most current game developers:
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“That is a very tough question,” Garriott said after a round of laughter in the room. “My personal vantage point is to really observe what is happening in the industry, in the sense of the ‘one programmer, one product, one closet, one computer, one game days’ are gone… that is not the prevalent system anymore. In this day and age, specialization is absolutely required, particularly for larger scale, epic products. … Understanding what kind of a team is for producing the game and what kind of a team can publish that game successfully—because marketing is now at least as important as the product in this day and age, probably moreso unfortunately—watching that carefully, as it will keep changing in the future, is the only way you’ll survive.”
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